Who you'll work with
A respected veteran of the supply chain sector.
Twenty-five years designing, running and repairing the networks that move product — first inside a national distributor at enterprise scale, now independently, for companies that need the same thinking without the same overhead.
The arc
What twenty-five years actually buys you.
Ward started on the operating side and stayed there. Eleven years as a logistics specialist, manager and then Director — the years that teach you what a missed appointment costs and why a carrier really files a claim. Then six years as a Senior Director running logistics projects and supply chain management at enterprise scale: 100,000+ inbound shipments a year, from 36 countries and 1,300 origins, into 59 facilities.
Since 2017 he has run WECL independently. The same diagnostic instinct, pointed at companies that will never carry a supply chain department of that size — and without a carrier or a software vendor paying for the recommendation.
- 25+Years in supply chain
- 17Years at enterprise scale
- 9Years running WECL
Selected outcomes
Problems that had already been declared unsolvable.
Each of these was delivered inside a top-tier national wine & spirits distributor — a business where a late truck spoils product and a missed appointment is measured in demurrage.
A distribution center acquired without the cost that came with it
Renegotiated rates on the acquisition of a new DC in Alaska and re-engineered the supply chain behind it — freight spend down 5%, safety stock down 80%, fill rates up more than 10%.
15.6K intermodal shipments moved to boxcars
Saved over $9M in base freight and avoided more than $2M in peak surcharge fees — with zero exposure to heat or freezing, so product quality never paid for the savings.
1.1M cases relocated between facilities
Designed and executed the move from a decommissioned DC to a new facility, finishing 52 days ahead of the initial plan and 40% under the anticipated budget.
Demurrage taken out of the inbound network
Built a preferred inbound drayage program with ocean freight providers and intermodal rail 3PLs — stabilising pricing and easing pressure on the receiving appointment process.
Freight claims turned from a write-off into a recovery
Instituted the enterprise freight claims handling policy, coordinated across Legal, Insurance and Operations. Recovery improved from 48% to 99%.
Sole-source intermodal broken open
Re-engineered the domestic intermodal network from a single provider to multiple. New routes to market cut two days out of the supply chain and more than $4M out of cost.
Figures reflect projects delivered in prior enterprise roles. They are stated individually and deliberately not summed — several represent cost avoided rather than cost recovered.
Where he has operated
The parts of the chain he has personally run.
Credentials
Verified, not asserted.
Led the enterprise work under the Customs Trade Partnership Against Terrorism — the security programme that governs how trusted importers move goods across the U.S. border.
An advisory seat at a national shippers body, spanning 2002 to 2018 — alongside, not instead of, the operating roles.
Miami, Florida.
In their words
What people who have worked with Ward say.
“What makes Ward unique is his oversight and understanding of a very complex supply chain and his ability to consistently deliver for his customers.”
Paul J. Birnbaum“Ward is incredibly knowledgeable regarding transportation and logistics throughout the supply chain […] His experience and amazing network of contacts throughout the industry have made our initiatives exciting and rewarding.”
Les Peters“Ward is a person I would contact for troubleshooting even when it wasn't relevant to his business directly. [He is] a key business associate in my professional network.”
Thomas BarfoedLet’s talk